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How you can Create an Inbound Marketing Strategy

For B2C companies, inbound marketing strategies should focus on creating content that speaks to their target audience’s needs and interests. This could include blog posts, videos, infographics or e-books about the company’s products and services. Additionally, social media channels like Facebook and Twitter can be used to build relationships with customers by providing helpful advice…

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How you can Get Started with Marketing Automation

If you’re like me, you’re always looking for ways to maximize your time and get the most out of every day. In this fast-paced world, it can be difficult to find extra hours in the day to accomplish all that needs doing. Fortunately, technology has provided us with a solution: marketing automation. Marketing automation is…